YouTube is the second most commonly visited website around the world after Google. According to some stats, around a 122million unique visitors actively use YouTube daily. For ordinary people, it is a source of entertainment and infotainment, but for marketers, it is an excellent platform for marketing, brand awareness, or generating money.
Many companies regularly create and share multiple kinds of videos on YouTube. And most of them are successfully achieving their marketing goals. Furthermore, many influencers and content creators also use this platform for various purposes. YouTube provides everyone an opportunity to achieve whatever they want. However content creators regularly upload their videos, but they don’t get anything in return for their efforts.
The problem is, according to a study, more than 500 hours of video content are being uploaded on YouTube every minute. That’s why there is massive competition on YouTube in every niche. So, new video content creators find it difficult to stand out when competing channels with millions of followers.
This article is worth reading if you struggle to get views on your YouTube videos. Here are a few proven tips to get a lot of views on every video.
1. Write Engaging and Eye-Catching Titles
Titles are among the essential things for every YouTube video. The first thing most viewers watch about a video is its title. When they read those titles, they decide whether they should open the video or not. There is a possibility that your videos are coming in with suggestions or ranking on YouTube against your selected keywords, but no one is clicking on the link just because of boring titles.
You should always create eye-catching and click-worthy (not click-baiting) titles to gain more views. In addition, those titles should promise users some value in return for their time. To make your titles click-worthy, you can use powerful words like Amazing, Incredible, Affordable, Interesting, Insane, Legendary, Best, Exciting, etc.
Here are a few other tips for creating click-worthy titles;
- Use numbers in your YouTube titles as they catch everyone’s attention
- Adjust your primary keywords in the title
- Harmonize your video thumbnail and content with the title
- Don’t forget the character limit
2. Create Attractive and Click-Worthy Thumbnails
Besides the titles, thumbnails are vital in encouraging people to click on a YouTube video’s link. It will help if you do not underestimate the importance of thumbnails in YouTube videos. The thumbnails can create a massive impact on the number of views. If you have produced impressive content but haven’t added thumbnails, your competitors will probably get more organic views than you.
A few years ago, people used to avoid adding thumbnails to their YouTube videos because creating them was a more challenging task. However, now making a thumbnail has become much easier than you can imagine. There are multiple free thumbnail maker apps that you can use to create exciting and attractive thumbnails.
Using a fantastic and free thumbnail creator, you can create alluring thumbnails within a few minutes, as they have made the whole process less complicated. In addition, most apps provide a wide range of font styles, stickers, and other features that can be essential for thumbnail creation.
3. Analyze Audience Needs
Analyzing your audience and their needs can help you tailor your content according to them and get a lot of views regularly. Half of your work is already done when you know your audience’s needs. Now, you only need to satisfy their needs by providing them with the content they are looking for.
To perfectly analyze your audience, you can use multiple tools to help you learn what your audience searches on search engines or YouTube. Furthermore, YouTube studio provides insights that could help you know what kind of content you should create.
4. Improve Your Content
Encouraging viewers to click on your YouTube video isn’t enough; once they start watching your videos, your content should hook them from the start and force them to view the whole video. You can do this with only one method, providing unique and captivating content. When viewers realize your content is worthless, they will close your video and start another one.
On the other hand, when your video content is excellent and provides some value to the audience, they will subscribe to your channel and visit almost every video according to their interest. That’s how you can gradually enhance views. On the other hand, if your content is dull and does not satisfy your audience’s needs, they won’t come back to your channel, no matter what kind of thumbnails or titles you create.
5. Share Your Videos on Multiple Social Media Platforms
Suppose you aren’t getting a positive response on YouTube as your videos aren’t coming on top of searches or suggestions. In that case, you should utilize various social media platforms, including Facebook, Instagram, Reddit, etc. These platforms can provide you with a lot of views and subscribers. Once you get those subscribers, you will start getting endless views on your videos.
Besides, if any of your videos get viral, it can be very beneficial for you as you will get a lot of attention.